Facebook For Business
Can Facebook help your business to grow?
Every so often we see people posting on Facebook some message stating that they do not allow Facebook to give up their information to anyone. Consequently, everyone seems to have forgotten all about that agreement they didn’t bother to read when they signed up to use Facebook.
Additionally, Facebook is a business and they make money by allowing advertisers to target people based upon many factors. For instance, age, gender, geographic location, and interests. As a result, it is that “interests” thing that is so important to many businesses. For example, if I have a client that owns a dive shop we can target ONLY people interested in diving in the city where the dive shop is located.
Google Profile
Keep in mind Google owns Google Profile
Since Google owns Google Profile it is helpful to use this tool that they provide to promote our business. Of course, not long ago it was called Google My Business. Now it’s Google Profile Manager. Also, everything you post in Google Profile is searchable. Additionally, posts can get viewed, shared and turn up in search results. Also, these postings which may be only a sentence or two or a paragraph or more are each like a mini blog.
We manage these pages by posting things of interest daily. Plus, we fully integrate Google Profile with the client’s website and link to the website in our postings. Best of all, we have seen that this type of integration causes a website to rank better in search results.
Twitter For Business
Don’t have time to deal with Twitter? We do!
That’s the great thing about hiring us to handle all of your social media marketing management. As a result, you don’t have to learn about Twitter or how to get people to follow you. For example, we take care of everything including creating graphics which we link to your Tweets. Additionally, we get people to follow you in social media and retweet your postings.
Today everyone expects you to be using social sites to keep in touch with clients. Also, if you aren’t using social sites then people may assume you don’t keep up with the times. For that reason, to look like a leader in your business we can tweet daily specials, holiday messages, points of interest in your business and more.
LinkedIn Social Media For Business
LinkedIn is especially useful in B2B sales
With LinkedIn, everyone creates a profile about themselves. Plus, they state groups they belong to along with types of work and job titles. Consequently, if you offer business products or services only to other businesses we can target the specific people you want to reach.
For example, if our digital ad agency would like to get more customers we might run an ad on LinkedIn and show it ONLY to people with “marketing” somewhere in their job title. Plus, we can have our ad viewed only by Marketing Directors, Marketing Managers, Marketing Assistants, Senior Marketing Directors and so on. Additionally, we can target this group of people in a specific location such as a city, state or the entire country or specific countries.
